David
AMANZE

Marketing Director 

Apparel Designer

Fitness Coach

Everyday Athlete

Reluctant Influencer

My Favorite Activewear

Guided Running Plan

YouTube Channel

ShopMy
Closet

YOU weRE PUT HERE TO TELL A STORY / you were put here to tell a story

About

With a career that spans marketing strategy, apparel design, and brand development, David brings the kind of thinking that makes brands move. 

He's built campaigns from the ground up, designed clothing that carries culture, and led creative teams with the quiet confidence of someone who's always played the long game.

When he's not in the boardroom or the studio, you'll find him on the field — because the same competitive edge that made him a lifelong athlete is the one that makes his work impossible to ignore.

About James • About James •

Approach

I was 8 years old when I started running. Not from anything — toward something. That's always been the difference. Sports taught me discipline before I knew the word for it, and creativity gave me somewhere to put it. 

By the time I found my way into marketing and design, I realized I'd been doing the same thing my whole life: studying how things move, what makes people lean in, and how to make something that actually lasts.

That instinct is what I bring to every brand I work with.  I know how to spot what's missing, build what's needed, and position a brand to move with the kind of confidence that can't be faked.Twenty years in, I'm still chasing something. Now I help  brands chase it, too.

Services

Brand Strategy & Marketing Direction

From campaign concepting to full brand positioning, I help businesses find their edge and communicate it with intention.

Apparel Design & Creative Direction

End-to-end design for brands that want clothing with culture built in — not bolted on.

Speaking & Consulting

Whether it's a keynote, a workshop, or a working session with your team, I bring the kind of perspective that only comes from living at the intersection of sport, style, and strategy.

The Primer

The Primer

Atlanta, GA

Lives In

Order Me

Hennessy, Neat

Ask Me About

Responsible AI

Currently Reading

The Art of War

Secret Talent

36-inch Vertical

Take My Money

Essentials Athleisure

Favorite Place

London

In My Spare Time

Learning to Code

On Repeat

Acquired Podcast

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The Rule Book

01. Show up, then get ready.

02. Know the history or don't touch the culture.

03. A brand without a point of view is just noise.

04. The Cowboys were never America's Team.

05. If it doesn't move people, start over.

06. Discipline is the most creative thing you can practice.

07. Jordan. Not LeBron. Jordan. We're done here.

08. Everybody looks better in all black.

09. A fresh pair of shoes fixes more than therapy. (Get therapy too.)

10. You were made with a story to tell.

“David has an unbelievable eye and fantastic taste! He helped us get a handle on our brand story in one consulting session.”

— Jen Olmstead, CEO, Tonic Site Shop

“We hired David to help with a campaign. He ended up reshaping our brand voice entirely. Best thing that ever happened to our company.”

— Dominique Charles, Creative Director, The Wren Collective

“David has this ability to make everyone in the room feel like they've been heard — and then synthesize it into something brilliant.”

— Tasha Monroe, VP of Marketing, Stridewell Athletics

SIGNATURE OFFER

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Use code JAMES for 10% off.

Instagram

LinkedIn

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YouTube

If you're into brand strategy that actually converts, the business of building yourself, training like your goals depend on it, marketing that doesn't feel like marketing — You've come to the right place.

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